Tag: Honkai: Star Rail

  • Unlocking the Power of AOV: How to Boost Your Business’s Average Order Value

    Unlocking the Power of AOV: How to Boost Your Business’s Average Order Value
    In the dynamic world of e-commerce and retail, businesses are constantly seeking ways to maximize their revenue and enhance customer satisfaction. One key metric that has gained significant attention in recent years is the Average Order Value (AOV). AOV represents the average amount a customer spends on a single transaction, and optimizing it can have a profound impact on a business’s profitability. In this article, we will delve into the concept of AOV, its importance, and actionable strategies to increase it, with a focus on the insights from Yan, a renowned expert in the field.
    What is AOV, and Why Does It Matter?
    AOV is a crucial metric that helps businesses understand their customers’ spending habits. It is calculated by dividing the total revenue by the number of orders over a specific period. For example, if a business generates $10,000 in revenue from 500 orders, the AOV would be $20. While this metric may seem straightforward, its implications are far-reaching.
    Yan emphasizes that AOV is not just about revenue; it also reflects customer behavior and satisfaction. A higher AOV indicates that customers are willing to spend more on each purchase, which can be a result of effective marketing, a well-curated product offering, or a seamless shopping experience. By focusing on increasing AOV, businesses can achieve higher profitability without necessarily increasing the number of customers.
    Strategies to Increase AOV

    Bundle and Cross-Sell Products
    One of the most effective ways to boost AOV is by bundling complementary products or cross-selling related items. For instance, if a customer is purchasing a smartphone, offering them a bundle that includes a case, screen protector, and headphones can significantly increase the order value. Yan suggests that businesses should analyze their product catalog to identify natural pairings and present them to customers at the right moment in their shopping journey.

    Leverage Upselling Opportunities
    Upselling is another powerful strategy to increase AOV. This involves offering customers a more expensive version of the product they are considering or adding premium features. For example, a fashion retailer could suggest a higher-end dress to a customer browsing through mid-range options. Yan points out that upselling should be done subtly and based on customer preferences to avoid coming across as pushy.

    Implement Dynamic Pricing
    Dynamic pricing, which involves adjusting prices in real-time based on demand, can also help increase AOV. By optimizing prices for high-demand products, businesses can maximize their revenue. However, Yan cautions that dynamic pricing should be implemented carefully to maintain customer trust and avoid price perception issues.

    Enhance the Shopping Experience
    A seamless and enjoyable shopping experience can encourage customers to spend more. This includes providing high-quality product images, detailed descriptions, and easy navigation on the website. Yan highlights the importance of mobile optimization, as many customers shop on their smartphones. A mobile-friendly website can lead to higher conversion rates and larger order values.

    Use Data-Driven Insights
    Leveraging data analytics is crucial for understanding customer behavior and identifying opportunities to increase AOV. By analyzing purchase history, browsing patterns, and demographic data, businesses can create targeted marketing campaigns and personalized recommendations. Yan recommends using tools like Google Analytics and CRM software to gain deeper insights into customer behavior.

    Case Study: How a Retailer Doubled Its AOV
    To illustrate the effectiveness of these strategies, let’s look at a case study from a mid-sized fashion retailer. The retailer noticed that its AOV was lower than industry standards and decided to implement a combination of bundling, upselling, and dynamic pricing. By offering bundles of complementary products and suggesting higher-end alternatives, the retailer was able to increase its AOV by 50% within six months. Additionally, by optimizing its website for mobile and using data analytics to personalize recommendations, the retailer further boosted its AOV, resulting in a total increase of 100%.
    Conclusion
    In conclusion, increasing AOV is a powerful way to enhance a business’s profitability and customer satisfaction. By implementing strategies such as bundling, upselling, dynamic pricing, and data-driven insights, businesses can encourage customers to spend more on each transaction. As Y

  • Unlocking Efficiency: The Power of Arlechinno Build in Modern Construction

    Unlocking Efficiency: The Power of Arlechinno Build in Modern Construction
    In the ever-evolving landscape of construction and development, efficiency and precision are paramount. The term “Arlechinno Build” has emerged as a game-changer, representing a cutting-edge approach to streamlining processes, reducing costs, and enhancing overall project outcomes. But what exactly is Arlechinno Build, and how does it revolutionize the way we approach construction? Let’s delve into its intricacies and explore its transformative potential.
    Understanding Arlechinno Build
    Arlechinno Build is not just another buzzword; it’s a comprehensive methodology or tool designed to optimize construction processes. It combines innovative techniques, advanced technologies, and a focus on sustainability to create a holistic approach to building. Whether it’s residential, commercial, or industrial construction, Arlechinno Build offers a tailored solution that addresses the unique challenges of each project.
    Key Features of Arlechinno Build:

    Streamlined Project Management: One of the standout features of Arlechinno Build is its ability to simplify project management. By integrating all aspects of a project, from planning to execution, it ensures that every stakeholder is on the same page, reducing misunderstandings and delays.

    Cost-Effective Solutions: In an industry where budget overruns are common, Arlechinno Build provides a cost-effective alternative. By optimizing resource allocation and minimizing waste, it helps contractors and developers stay within budget without compromising on quality.

    Sustainability Focus: With the increasing emphasis on environmental responsibility, Arlechinno Build incorporates eco-friendly practices. From using sustainable materials to reducing carbon footprints, it aligns with global efforts to combat climate change.

    Advanced Technology Integration: The use of cutting-edge technologies like BIM (Building Information Modeling), 3D printing, and IoT (Internet of Things) sets Arlechinno Build apart. These technologies not only improve accuracy but also enable real-time monitoring and adjustments.

    The Benefits of Arlechinno Build
    The advantages of adopting Arlechinno Build are numerous, but some of the most significant include:

    Faster Completion Times: By streamlining processes and reducing inefficiencies, Arlechinno Build enables projects to be completed in shorter timeframes, allowing clients to realize returns on investment sooner.

    Improved Quality: The use of advanced technologies and rigorous quality control measures ensures that the final product meets the highest standards, reducing the likelihood of defects and post-construction issues.

    Enhanced Collaboration: Arlechinno Build fosters better communication and collaboration among team members, stakeholders, and clients. This leads to a more cohesive and successful project outcome.

    Case Studies: Real-World Applications of Arlechinno Build
    To fully appreciate the impact of Arlechinno Build, let’s look at some real-world examples:

    Residential Construction: A housing development project in a major city utilized Arlechinno Build to reduce construction time by 20% while maintaining high-quality standards. The use of sustainable materials also earned the project LEED certification, enhancing its market value.

    Commercial Development: A large retail complex adopted Arlechinno Build to manage its complex design and multiple stakeholders. The result was a project completed 15% under budget and two months ahead of schedule.

    Industrial Construction: An automotive manufacturing plant implemented Arlechinno Build to optimize its production lines. The integration of IoT and automation not only improved efficiency but also reduced energy consumption by 30%.

    The Future of Construction: Trends and Innovations
    As the construction industry continues to evolve, the role of Arlechinno Build is expected to grow. Emerging trends such as modular construction, green building, and the use of artificial intelligence are likely to be integrated into the Arlechinno Build framework, further enhancing its capabilities.
    Moreover, the increasing demand for smart buildings and cities presents an opportunity for Arlechinno Build to play a pivotal role in shaping the future of urban development. By combining sustainability, technology, and efficiency, it can help create more livable and resilient cities.
    Conclusion
    In conclusion, Arlechinno Build represents a significant leap forward in construction practices. Its ability to streamline processes, reduce costs, and promote sustainability makes it an invaluable tool for contractors, developers, and stakeholders alike. As the industry continues

  • Blazing Blade: Dual Resonance – Leupa Resonant Training Guide

    In the swirling vortex of molten heat, seeking her own radiance—the Lupus Resonator Cultivation Guide
    The neon lights of the city flicker in the night, rainwater slides silently down the glass windows, like a wordless farewell. At this moment, every frame in the game world appears exceptionally clear. On this molten battlefield, Lupus stands out with her unique presence, like a flickering flame in the darkness, guiding our forward path.
    Lupus File
    She is a five-star Resonator with the attribute of 【Molten Heat】, wielding a long blade and walking the fine line between support and damage output. Her existence is like a sunflower blooming under the scorching sun, capable of providing powerful buffs to the team while bursting forth with astonishing damage at critical moments.
    On this molten battlefield, Lupus’s Resonance Ultimate skills are like two beacons in the dark, guiding our way forward. “Hunt” is like a flickering flame in the dark, each step delivering lethal damage; while “Glory” is like the brilliance of the scorching sun, dispelling the enemy’s defenses. In this process, Lupus’s importance grows increasingly significant; she is the indispensable soul of the team.
    Lupus Skill Priority
    In this molten extravaganza, every skill choice is crucial.
    Resonance Circuit: ★★★★★
    Resonance Ultimate: ★★★★★
    Normal Attack: ★★
    Resonance Skill: ★★
    Variation Skill: ★
    Best Weapon for Lupus
    On this molten battlefield, weapon selection is like choosing the sharpest long blade in the dark night. Lupus’s exclusive weapon, “Flame Mark,” is the most dazzling presence on this battlefield. It not only brings burst damage and attack power enhancement but also provides a powerful all-damage bonus to the team, as if injecting a potent stimulant into the team.
    Five-Star Alternative
    Even alternative weapons on this battlefield can shine with unique brilliance. Each weapon has its own charm, just like how every neon light in the city tells a different story.
    Four-Star Alternative
    Even under limited resources, these four-star weapons can still make Lupus shine on the battlefield, like lighting a lamp in the dark.
    Best Stigma Set for Lupus
    On this molten battlefield, the “Running Wolf, Blazing Flame” set is like a custom-made armor for Lupus. It not only enhances her output but also brings global buffs to the team, like a fiery celebration that lets Lupus dance across the battlefield.
    Best Stigma Wordings
    On this battlefield, every wording choice is crucial, like choosing a guiding lamp in the dark.
    Main Wordings
    Critical Rate / Critical Damage: 4-Cost
    Molten Heat Damage% > Attack%: 3-Cost
    Attack%: 1-Cost
    Sub Wordings
    Critical Rate / Critical Damage: ★★★★
    Attack%: ★★★
    Resonance Ultimate Damage: ★★
    Resonance Efficiency: ★
    Best Team Composition for Lupus
    On this molten battlefield, Lupus’s presence is like a perfect movie, with each teammate carefully selected like a well-chosen actor. Brandt is her ideal partner, like the most classic duo in a movie, jointly composing a passionate overture.
    Lupus – Brandt High-Configuration Team
    Lupus – Encore Team
    3

  • Inheritance of the Forgotten Art: The Sea Goddess Xia Kong – A Detailed Explanation

    Ocean Goddess: The Inheritance of Ultimate Arts – Summer Sky’s Martial Techniques and Divine Arms Path
    On this vast and boundless ocean stage, Summer Sky is like a refreshing sea breeze, bringing endless exhilaration and joy. As a five-star level Resonance Pistol Sympathizer, she is akin to an ocean goddess, capable of subtly enhancing her team’s capabilities from the rear while orchestrating the entire battle like a maestro. Her combat style is akin to a perfect symphony, sometimes using the Wind Erosion technique to weaken enemies, and sometimes employing the Encore Divine Ability to boost allies’ damage, making her performance flawless.
    In this exquisite and exceptional strategy guide, I will provide a detailed analysis of Summer Sky’s martial arts realm, divine arms selection, voice beast armor combinations, and team formation strategies. May this guide assist players in perfectly mastering this ocean goddess, allowing her to shine brilliantly on the battlefield.
    Ocean Goddess Summer Sky’s Martial Arts Realm
    Resonance Liberation: Five-Star Realm
    This is Summer Sky’s ultimate art, capable of dealing astonishing blows to enemies while providing crucial auxiliary effects to the team. Prioritizing the cultivation of this technique is of utmost importance.
    Resonance Circuit: Three-Star Realm
    This skill gathers enemies together, making it easier for allies to perform consecutive attacks. For a support-type character, the importance of this skill is self-evident.
    Normal Attack: Two-Star Realm
    Although Summer Sky’s basic attacks are not particularly outstanding, they can still be significantly enhanced through rigorous training.
    Resonance Skill: Two-Star Realm
    This skill applies the Wind Erosion effect to enemies, serving as a key component of Summer Sky’s combat system.
    Encore Skill: One-Star Realm
    While this skill has decent effects, its priority can be appropriately lowered when resources are limited.
    Ocean Goddess Summer Sky’s Divine Arms
    Exclusive Divine Arms: “Melody of the Woods” (Five-Star)
    This is Summer Sky’s most trusted weapon and undoubtedly the best choice. It not only provides a high critical hit rate of up to 36% but also further enhances Summer Sky’s Wind Damage through its special effects, making it her “divine weapon.”
    Alternative Divine Arms 1: “Smoke of Restraint” (Five-Star)
    While this weapon may not match the exclusive divine arms, its effects are still remarkable. It enhances Summer Sky’s resonance efficiency and increases her attack power under specific conditions.
    Alternative Divine Arms 2: “Dance of Death” (Five-Star)
    If you prioritize burst damage, this weapon is an excellent choice. It significantly boosts Summer Sky’s damage output when she uses her Variation Skill or Resonance Liberation.
    Four-Star Alternative 1: “Romance of Farewell” (Four-Star)
    This weapon is suitable for players who wish to gain additional enhancements in combat. It increases attack power based on the number of abnormal effects on the enemy.
    Four-Star Alternative 2: “Paradox Jet Stream” (Four-Star)
    This weapon is ideal for players needing to quickly accumulate resonance energy. It immediately grants 10 points of resonance energy upon using a resonance skill.
    Four-Star Alternative 3: “Assault Rifle Type-26” (Four-Star)
    This is suitable for newcomers. It enhances attack power when Summer Sky is unharmed and restores life force when she is injured.
    Ocean Goddess Summer Sky’s Voice Beast Armor
    “Flowing Clouds and Fading Skies” Armor Set (Exclusive for Wind Teams)
    This armor set is the top choice for wind-based teams. It not only enhances Summer Sky’s personal wind damage but also strengthens the entire team’s wind damage output.
    “Light Clouds and Rising Moon” Armor Set (General Teams)
    If you

  • Ice Queen Aikefei Gentle Redeemer and the Cooperative Core of the Ice Element Team

    Between ice and snow, gentle as a knife, redemption like a song
    In this land called Teyvat, the seasons change from cold to hot. Every character with unique skills is the brightest pearl on this earth, each emitting a unique brilliance. In a blink of an eye, the cold winter is coming, and an ice and snow woman from Mondstadt, Ai Kefei, has quietly and silently lit up the hearts of countless people in her unique way. This ice and snow woman may not be the most dazzling protagonist, but the gentle redemption she weaves with her ice and snow heart makes everyone who meets her yearn for it involuntarily.
    Aikefei’s story begins with her unique martial arts experience. She is a female swordsman who is proficient in ice elements, holding a long-handled weapon and possessing unique skills. Her “low temperature cooking” skill can not only coordinate attacks outside the field, but more importantly, it is her unique internal talent – when there are 1/2/3/4 water or ice element partners in the team, Ai Kefei can reduce the enemy’s water and ice resistance by 5%/10%/15%/55% respectively. This unique skill makes her an indispensable and important role in the ice element team and a gentle redeemer.
    On Ai Kefei’s path of cultivation, her “low temperature cooking” martial arts skill is the key skill that we need to improve first. This martial art is like a smart pen, writing a chapter of ice and snow on the fierce battle stage. Her ultimate unique skill “flower knife technique” is her most gentle expression. Every time it is performed, it is like timely nectar, soothing the tired bodies of teammates. As for her daily attack “back kitchen craftsmanship”, it is the warmest detail in this ice and snow feast. Although the contribution is the smallest, it is the exquisite mark of her role setting.
    In the selection of instruments, Ai Kefei also shows extraordinary charm. As a deputy general who can carry out coordinated attacks, she can choose weapons that focus on output or weapons that assist in the overall elemental charging efficiency. Her heirloom “Aroma Music Player” is undoubtedly the best choice. The effect of this magic sword is like Mozart’s piano, bringing a 12% increase in attack, and after treatment, it can get a 32% attack power bonus, which makes every appearance of Aikefei in battle like a moving piece of music. The staff of Homa “Sky Spine” is another good choice. It not only increases the critical hit rate, but also triggers the vacuum blade when ordinary attacks and heavy attacks hit, causing additional damage.
    The choice of holy relics is another stage for Aikefei to show her charm. The Golden Troupe Set is the best choice to maximize personal damage. Its elemental combat skill damage enhancement effect is like a behind-the-scenes worker in the theater, silently adding points to Aikefei. The Thousand Rocks Solid Set and the Former Royal Family Ceremony Set are excellent choices to enhance the team’s combat effectiveness. Their effects are like a gentle hug, bringing comprehensive improvements to the team. For beginners, Icewind Lost Courage and Gladiator’s Final Rite are also good choices. They are like the first cold wind of early winter, paving the way for Aikefei’s growth.
    Aikefei’s team matching is the most touching chapter in this love story of ice and snow. She is like an ice queen in the ice element team, partnering with Kamisato Ayaka, Shin He, Funina and others to form a powerful team.

  • Frost Blade Extreme Evil

    Frost Absolute Blade, Fu Xiaobin Wang
    On this continent covered by ice and snow, a figure from ancient times is about to descend. This is a woman who interprets martial arts with the power of ice. Her name is Si Ke Ke, a five-star ice elemental one-handed sword character that will appear in the 5.7 version of the original god world. Her story is a legend about ice and sword.
    On this battlefield covered by ice, Si Ke Ke holds Cang Yao and shows the unique swordsmanship of the evil flow. Her appearance is destined to set off an ice storm in the game.
    Cang Yao, this exclusive weapon carries the gift of Baishan. When Si Ke Ke casts an elemental combat skill, the power of Cang Yao will appear: in 12 seconds, the attack power will increase by 24%. If the elemental energy of the wearer is 0 at this time, the attack power will increase by 24% again, and the critical damage will increase by 40%. This is the power of Cang Yao.
    On this ice field, Si Ke Ke’s normal attack is like the breaking attack of the evil flow, clean and neat. She can perform up to five consecutive attacks, each of which is as piercing as ice. When she strikes hard, she throws a spinning crystal spear, causing a devastating blow to the enemy. And the falling attack is even more furious with ice and snow, hitting the ground and causing area damage.
    The elemental combat skill, the ultimate skill, Flash, is a true portrayal of Silk’s fighting style. When tapped, she gains 45 points of Serpent’s Cunning and switches to the Seven-Phase Flash mode. When long pressed, she gains higher resistance to interruption during fast movement, and shuttles across the battlefield like a gust of ice wind, unstoppable.
    The elemental burst ultimate skill, Destruction, is Silk’s finishing move. She does not need elemental energy, but relies on Serpent’s Cunning. When Serpent’s Cunning reaches 50 points, she can tear through space and perform high-speed continuous slashes, causing ice element area damage. And the ultimate skill, Extinguish in the Seven-Phase Flash mode makes her attacks even more lethal under the effect of Carving Extinguishment.
    On this icy plain, Silk’s fixed skills are as unstoppable as ice.
    The Principle Beyond Principle allows her to create virtual rifts and absorb these rifts under certain conditions to gain the power of Serpent’s Cunning.
    All Flows Return to Silence is her special perception of water and ice elements. When a character with water or ice elements in the team causes damage, she gains the Dead River Crossing effect, further increasing her attack power.
    Teaching All Martial Arts is her special requirement for the team. When there are characters with water and ice elements in the team, the level of elemental combat skills is increased, showing the true strength of the Extreme Evil Flow.
    Constellation is the way to increase Silk’s power.
    Annihilation allows her to summon crystal blades to attack enemies when absorbing virtual rifts, causing 500% ice element damage.
    Falling into the Abyss allows her to gain additional Serpent’s Cunning after casting elemental combat skills, increasing the damage of elemental bursts and greatly increasing the damage of normal attacks.
    Sin Fate allows her elemental burst skill level to be increased, and her combat power is even higher.
    Flow Break, makes the Dead River Crossing effect more beneficial, and the attack power is increased to a greater extent.
    Wish, let her elemental combat skill level increase, and the diversity of combat is increased.
    Source, let her gain the effect of the evil skill slash, showing the unique charm of the evil flow in attack and defense.
    This is the story of Silk, a legend about ice and sword. On this ice field, her evil flow swordsmanship will ignite an ice revolution and bring a new battle storm.
    If you are eager to play in the game

  • Genshin Impact Partners with Ufotable for Upcoming Animated Series A Bold Step in Expanding Its Global Reach

    Recently, the project team of MiHoYo’s game “Genshin Impact” announced that it will cooperate with the well-known animation production company Ufotable to jointly produce an animated version. This marks that the game, which has been online for more than two years, is about to open a new chapter.
    Ufotable is a well-known Japanese animation production company that has produced classic works such as “Demon Slayer”. The relevant person in charge of “Genshin Impact” said that the animation project will strictly follow the high-quality content of the game and is currently being produced in full swing.
    In the latest issue of “Genshin Impact” sneak peek special, the animation concept video was officially exposed. The video has been viewed more than 4 million times on the Bilibili platform.
    Animation production has a long production cycle and is resource-intensive. It is usually considered a high-investment, low-return project. Successful game adaptation animation projects are rare. Can “Genshin Impact” succeed with animation?
    “MiHoYo’s goal for this animated series is not to make a profit, but that doesn’t mean it won’t make a profit. Ultimately, it depends on the scale of investment and business strategy,” said Liao Xuhua, senior analyst at Yuyan Research Institute under Qianbang Economic Daily. The return on investment of animated series is not necessarily low, but it may be difficult to make a profit from the series alone, but it is not impossible.
    “Since its launch, Genshin Impact has earned more than $3 billion on Google Play and the App Store. After its global release, the game achieved its first $1 billion in mobile revenue in just 171 days, not including revenue from third-party Android stores. The next two $1 billion milestones took 195 days and 185 days respectively, which means that the game can earn about $1 billion every six months. This makes Genshin Impact one of the most successful mobile games in history.”
    Can the box office revenue of Genshin Impact support the huge investment required for future animation production and distribution? Take the highly successful game-adapted animation League of Legends: Shadows of Arkania as an example. It took Riot Games six years from the project establishment in 2015 to the release in 2021, and it invested huge manpower, material resources and financial resources. According to foreign media reports, Riot Games spent $14.1 million on advertising for the animation Shadows of Arkania in October 2021. This fee is only part of the publicity and marketing costs, not including production costs. However, the animated series has proven to be a successful attempt for Riot Games. In the first month of its release, Shadows of Arkania topped the Netflix global charts and remained in the top ten for three consecutive weeks in 52 countries and regions. Its audience response on the Tomatometer has reached an astonishing 100% positive rating. After the animation was released in China, it also frequently appeared on the Weibo hot search list, and players praised it as “the pinnacle of game-adapted animation”, which also made League of Legends known to more players.
    Liao Xuhua believes that compared with action games, role-playing games like Genshin Impact have stronger narrative and a more solid foundation for IP content creation, so it also provides more opportunities for adaptation.
    This time, the animated version of Genshin Impact will no longer be produced by miHoYo independently, but in cooperation with Youku. Liao Xuhua told Qianbang Economic Daily that miHoYo is a game company, and there is overlap between games and animations, but they are essentially different production lines. In addition to miHoYo, most game animations in China are also produced by professional animation companies. He believes that what MiHoYo values ??most is Youku’s production capabilities.
    Youku is a well-known game-adapted animation production company known for its high-quality works. Its animated film “Demon Slayer: Mugen Train” grossed over $500 million worldwide in 2020, becoming the highest-grossing film of the year. In addition to “Demon Slayer: Mugen Train”, Ufotable’s representative works also include “F

  • A glimpse of the entanglement between capital and human nature in the contemporary virtual world from the complicated list of Xiakong materials

    In this era where everything can be digitized, the newly launched five-star character “Xiakong” in the game “Mingchao” once again gives us a glimpse of the subtle entanglement between the modern virtual world and real capitalism with its complicated material requirements. Just like a long book full of numbers and symbols, this list called “Xiakong Material List” is not only a boring guide for cultivation in the game, but also a microcosm of the modern people’s spirit and capital game, which is interesting and intriguing.

    A closer look at this list can be said to be layered and complex. Materials such as “low-frequency tidal eclipse sail core”, “medium-frequency tidal eclipse sail core” and even “full-frequency tidal eclipse sail core”, with names such as “burning phosphorus bones” and “golden wool”, remind people of the mysterious and complex images in classical poetry. It has both science fiction and classical charm, and is quite interesting in the “game of words” written by Qian Zhongshu. The name of each material seems to remind players: This is not only a game, but also a cultural codeword, inviting you to enter a familiar yet unfamiliar situation.

    The requirements for the quantity of these materials in the game have almost become a metaphor for modern “capital accumulation”. Look at the tidal sail cores from “low frequency” to “full frequency”, the number increases step by step, just like the spiral rise of capital, one ring after another, accumulating more and more. How similar is it to the bottomless pursuit of resources by companies in real life? However, the stage of the game is virtual, and the cruelty of reality is even better. Every few hours of work in the game by players is like contemporary young people repeatedly working overtime in the workplace, consuming the already scarce life time.

    What is worth pondering is the existence of “recharge discounts” and “discount codes”, just like real-life promotions, cleverly converting “time cost” into “money cost”, on the one hand inducing players to accelerate growth, on the other hand gradually turning players into gears of the “capital machine”. This “buying time” mentality reflects the common anxiety in contemporary society: time is never enough, and the only solution seems to be to buy time with money, or even buy back some of one’s own freedom.

    The “burning phosphorus bones” and “golden fleece” interspersed in the materials are like rare treasures in fables. The former comes from the “sighing ancient dragon”, the latter is produced in the “Lina Xi Tower”, and the pharmacy “rosemary” is sold in limited quantities. Such settings are nothing less than a portrayal of monopoly and scarcity in the capital world. As the famous economist once said: scarcity determines value, and value shapes power. In the game, you must do everything possible to defeat powerful enemies and collect materials; in reality, people must also do their best to compete for limited resources and opportunities, and the same goal is achieved by different means.

    What is particularly amusing is the “stuffed meat tofu” prop in the game – it can increase the material drop rate by 50% in a short period of time. Isn’t this little virtual delicacy a symbol of all kinds of “quick success secrets” in real life? Whether it is various efficiency tools or the popular “time management method” in life, they are all trying to use extreme efficiency to offset the constraints of the environment on people. However, as the complex semantics described by Qian Zhongshu, there is often anxiety and loss behind efficiency. The so-called “improving efficiency” may be a silent plunder of time and life.

    This list of materials is like a magic mirror, reflecting the contradictions and struggles of our time: the virtual world combined with technology and capital constantly traps players with seemingly harmless “growth systems”, while also exposing the desire and helplessness of success in human nature. We want to control the progress of the game, but it is difficult to escape the shackles of the rules of the game. The boundaries between life and games are becoming increasingly blurred, and the standards of success and failure have become both real and illusory.

    If Qian Zhongshu were here, he would probably use a subtle and spicy prose to combine the complexity of the “Summer Sky” materials with the oppressiveness of modern life, satirizing the absurdity behind this endless “upgrade” and “recharge” game. Perhaps he will remind us: virtual prosperity cannot cover up real loneliness, and “growth” in the game is ultimately a debt of time and emotion. Only by staying sober and humorous can we maintain our self-preservation in this complex world.

    In short, this list of “Summer Sky” materials is a wonderful competition between capital and humanity in the virtual world. It allows us to see the complex social logic behind technological progress, and also inspires us to rethink the meaning of freedom, time and life. As Qian Zhongshu said, “What makes a person a person is his humor.” I hope that we can retain a sense of humor and wisdom beyond the complex materials and numbers, and face the ultimate game of life with ease.

  • From the complexity of Mingchao Xiakong’s material collection, we can talk about the capital manipulation and player anxiety behind modern game design

    In this increasingly impetuous era, games seem to have become a safe haven for people to escape from reality. However, when we carefully observe the material collection of Xiakong, a new five-star resonator in the game “Mingchao”, it is not difficult to find that there is profound capital manipulation and player anxiety behind it. The complicated material requirements are like the endless task oppression in modern society, and like an invisible net that firmly traps players in it and cannot be freed.

    Xiakong’s breakthrough materials, skill materials and special weapon materials are piled up like mountains, and the huge number is staggering. 29 low-frequency tide eclipse sail cores, 40 mid-frequency, 52 high-frequency, and 61 full-frequency are like the ladder of capital climbing layer by layer, exhausting the player’s time and energy. The existence of burning phosphorus bones and golden wool has increased the difficulty for players. These two things are like the heavy taxes in the old society, as if only by paying a heavy price can you get even a little progress.

    We observe the source of “Burning Phosphorus Bone” – it can only be obtained by defeating the Sighing Ancient Dragon. This is tantamount to the scene of the working class bowing to power in order to survive. No wonder players are exhausted like coolies, repeating the same actions in the game world, trying to obtain those pieces of cold materials. Looking back a few years later, isn’t this another form of slavery?

    What’s more, as one of the breakthrough materials, the Golden Fleece can be purchased in the game, but it is subject to the limit of only buying 15 pieces per week. This is like the monopoly of resources by the powerful, giving you only a little “freedom”, but in fact it is full of shackles. Such a design not only tests the patience of players, but also stimulates their anxiety, creating a panic mentality of “if you are not diligent, you will be eliminated.”

    As for the materials for Xiakong’s special weapons, it is even more sigh-worthy. From simple shackles to special shackles, the name of shackles reveals a hint of irony – it is a symbol of growth, but it implies bondage. The shackles of capital, like these shackles, are interlocked and lock players firmly in the cage of consumption.

    The crystallized phlogiston series in the game progresses from impurities to high purity, layer by layer, just like the stratification of social classes. Players cannot enter the next stage without making great efforts. Little do they know that this is the business logic deliberately created by the designer, kneading the players’ expectations and anxieties into invisible ropes.

    However, “The Day of Iris Blooming”, a material that symbolizes hope, can only be obtained by defeating the weekly challenge “Wheel of Fate”. The game designer uses the word “fate” as a hint to the player’s fate: your growth depends entirely on the rotation of a round of fate. Isn’t this the epitome of “scarce opportunities” in modern society?

    Recharge discounts and discount codes follow closely, and the calculations of capital sound the loudest beat in this virtual world. Players pay real money for their own pleasure, but game manufacturers have long seen through the weaknesses of human nature and imprinted the concept of “paying is progress” in the hearts of every player. In this way, games have long deviated from the essence of entertainment and become a tool for capital plunder.

    Let’s talk about the “stuffed meat tofu”, a small prop that improves the efficiency of material drop. Its existence itself reflects the contradiction between the rhythm of the game and commercial interests. If the player does not have this prop, the efficiency will be low; if it has it, it will be temporarily accelerated, but it will be constantly pulled by the system with new demands. The “quick success” and “efficiency” of real society seem to be reflected in this virtual space.

    The material system of Mingchao Xiakong is nothing more than a mirror, reflecting the cold nature of capital supremacy in contemporary game design. Players are like prey being lassoed, struggling in layers of levels and material accumulation, but they have to admit that this is the price of “growth”. Looking at it, I can’t help but sigh: the freedom of the virtual world is just another cage designed by capital.

    Ultimately, if gamers cannot consciously see through the web of games and capital, they will only lose themselves in virtual labor. The materials used to cultivate Mingchao Xiazora are not only the hard labor factory in the game world, but also the epitome of class oppression in modern society. Only by awakening can we truly break free from these invisible shackles and gain our own freedom.